Coordinate with the Team
Whether working with clients, models, or stylists, communication is essential. I confirm schedules, share mood boards, and outline expectations. This ensures that everyone arrives prepared and aligned with the creative direction.
Prepare Contingencies
Even with careful planning, surprises arise. I always build in extra time, carry backup gear, and prepare alternative setups. Flexibility is part of professionalism, and contingencies safeguard the integrity of the shoot.
Pre-production is not about eliminating spontaneity—it is about creating the conditions in which spontaneity can thrive. By following this checklist, I ensure that no detail is overlooked, and every shoot begins with clarity, confidence, and purpose.